PROFILES IN INNOVATION : MARKUS
PLATFORM SOFTWARE FOR COST EFFECTIVE SYSTEM LEVEL CONFIGURATION
Modular architecture with single integrated graphical user interface
Innovation Type
Breakthrough
Innovation Driver
Market
Technology
Software
Key Points
Platform software with application focus to enable cost effective system configuration
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Laser technology is used on a regular basis for a variety of industrial manufacturing processes. In almost every case it must be integrated with some form of automation for part handling and processing. Reliable turnkey performance and support have the greatest value for plant managers.
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Plant managers are constantly challenged to do more with less and can no longer afford to be experts on capital equipment. There is a strong preference for turnkey solutions with reliable integrated performance and support. Value means much more than price. Cost effective solutions that can be configured to meet their specific requirements have a competitive edge.
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The platform integrates core module features into a systems perspective with a process focused user interface to present a dedicated application environment to the end user. The modular approach supports application specific component preference and hides the complexity of the component specifics to emphasize productivity over machine operation.
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Cost effective system configuration is a competitve advantage when competing for turnkey system business. A system can be configured to meet a customer's application requirements without a time and cost intensive design investment. This includes the ability to integrate an end users existing or proprietary capital equipment and repositioned a regional supplier to become a global competitor.